Press Release Backlinks: What to Expect
Press release distribution can create linked copies of an announcement, but a high copy count is not the same thing as earning many independent editorial links.
Syndicated links
Syndicated copies are repetitions of the same submitted release across a distribution network. Their presence can be useful for attribution, referral paths or discovery, but do not assume every copy carries unique SEO value.
Earned links
A journalist, blogger or industry site independently citing your news is a different event. Those mentions generally depend on the story being relevant enough to earn separate editorial attention.
Provider claims
38 Digital Market discusses links and SEO benefits on its own service page. We treat those statements as provider claims and recommend judging the service primarily by the distribution deliverable you can verify.